What is Omnichannel Order Capture?

Omnichannel order capture is the ability to receive, centralize, and process orders from multiple input channels—such as email, EDI, web portals, and eCommerce platforms—into a single, unified order management system.

In B2B environments, customers place orders in a variety of ways. One client may submit POs via EDI, while another sends spreadsheets or PDFs through email. Omnichannel order capture ensures that no matter how the order is received, it’s processed quickly, accurately, and with full visibility.

Why It Matters

Manufacturers and distributors face mounting pressure to deliver fast, accurate, and flexible order fulfillment. But without omnichannel capture, teams must manually process orders from disparate sources—causing delays, duplication, and errors.

With a unified, automated approach, businesses can:

• Eliminate manual entry and rework
• Gain visibility across all incoming order channels
• Improve fulfillment speed and accuracy
• Scale without increasing headcount
• Meet customers where they are without requiring behavioral change

How Conexiom Powers Omnichannel Order Capture

Conexiom is built to handle omnichannel order capture with AI-driven automation. Whether orders come in as EDI, emailed PDFs, Excel attachments, or customer portal exports, Conexiom processes and validates every transaction—automatically and at scale.

Key capabilities include:

• AI-powered recognition of unstructured documents with over 95% accuracy
• Seamless support for EDI, email, Excel, PDFs, and system exports
• Business rule validation for pricing, SKU, quantity, and delivery terms
• 87%+ touchless order processing across all channels
• Integration with ERP systems for centralized order management
• No change required to how customers place orders

This unified approach turns order chaos into a streamlined, scalable process—while preserving the flexibility your customers expect.

Real-World Results

Conexiom customers using omnichannel order capture report:

• 50% fewer order errors
• 2X increase in CSR productivity
• 25% improvement in on-time, in-full delivery
• Full audit trail and order lifecycle visibility

Omnichannel order capture isn’t just about flexibility—it’s about turning complexity into competitive advantage.