Choosing to embrace e-commerce is only the first step for distributors. The “how” is arguably more important than the “if.” Distributors must ask themselves, “How will we present e-commerce to our customers?” “What platform should we use?” “Should we build our own e-commerce, or use an e-commerce provider?”

Read this E-Marketplaces report now for a closer look at the opportunities that e-commerce providers present distributors, and the challenges that come with the online market platform. You’ll learn:

  • The pros and cons of buy vs. build
  • Some valuable tips for choosing an e-commerce provider
  • The role Amazon should play in your e-commerce strategy
  • How Sales Order Automation can automatically process orders received through e-commerce channels
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